Actionable strategies and tactics that you can use now, for free... which are usually followed by:
Overt sales proposals.
Can you believe that I just told you without too many frills that you will receive obvious sales proposals from me?
Well, why shouldn't I tell you?
I mean, come on, I'm also an 'online guru'. I make money selling things. I'll try to sell you something and I won't be subtle about it.
However, my sales proposals are always preceded by really valuable strategies and tactics that you can use immediately.
And most of all, it's free.
The idea is to make you think, “Dude, this free stuff really helped me. I think I'll try things for a fee.”
Pretty simple, isn't it?
I call it the old “Show that you can help them, by actually helping them” trick.
It always works.